Question 1

Can I increase my sales with CRM? How will it contribute to the growth of my business?

Accepted Answer

• With CRM (customer relationship management), all information about companies' relationships with their customers in areas such as marketing, sales and customer services is collected on a single platform. With a correct CRM solution that supports analytical evaluations in the light of the data and reports obtained, companies; They can make more sales, reach more potential customers, increase customer satisfaction and the efficiency of their teams.

• For example, companies using "Salesforce Sales Cloud", the world's number 1 application for sales processes; They stated that after they started using Salesforce, their revenues increased by 29%, sales forecast consistency increased by 39%, and sales efficiency increased by 38%.

• Companies using customer service application “Salesforce Service Cloud”; While reporting a 45% increase in cost savings, a 47% increase in employee productivity and a 45% increase in customer satisfaction;

• “Salesforce Marketing Cloud” users, which supports providing personalized customer experiences across different channels; They observed a 36% increase in customer satisfaction and stated that the likelihood of their customers choosing another brand decreased by 33%.

• For more information about the advantages Salesforce can provide to your company, you can review “The Salesforce Advantage” report: https://a.sfdcstatic.com/content/dam/www/ocms/assets/pdf/line-of-business/how-to -blaze-a-trail-to-new-sales-summits.pdf

Question 2

Why should I choose Salesforce?

Accepted Answer

Salesforce is the most preferred CRM solution and ranks number 1 in market share, with users from different sectors and companies of different sizes around the world. Some of the headlines that highlight Salesforce are as follows:

• Application Development

• Flexibility – Already constructed structures can be easily shaped according to your wishes. As your company grows, different structures can be developed on the platform. In this way, you do not need to adapt your processes to system constraints compared to inflexible standard solutions, and a structure that truly supports your business can be created.
 • Workflows can be built and expanded faster (For example, artificial intelligence can be built by adding the Einstein module to the structures, and marketing automations can be added with Salesforce Marketing solutions).
 • 360 degree interconnected processes can be designed.
 • Developments in Salesforce are reflected in the mobile version simultaneously, and do not require separate development for mobile.
 • Process reporting, control and integration can mostly be developed without requiring separate code.
 • Automation – Automations that will speed up your processes can be easily designed.
 • Manageability – With the support of the Salesforce Trailhead training portal and Trailblazer groups, teams' Salesforce skills can be improved and companies can manage their own Salesforce systems themselves.
 • A 360 view is provided with the relational database, and structures that provide very high performance advantages, such as big object, can be used for table structures that require scaling.

• Interface & Team Collaboration
    • User-friendly: Salesforce has user-friendly interfaces. It offers user-friendly interfaces with libraries based on basic application development principles. This; Provides clarity, efficiency, consistency and ease of use.
    • Different processes, single reporting: Data on all Salesforce products can be reported from a single platform, comprehensive reports can be obtained across functions (Marketing Cloud, Experience Cloud)
    • Instant reporting: Instant reporting with reports and dashboards can be easily done by drag-and-drop method.
    • Communication: Ensuring cooperation within the team.
    • AppExchange: The applications you need can be downloaded and used free of charge from AppExchange.

• Cloud Solution
    • Since it is on the cloud system, it does not require maintenance costs, does not cause security problems, and updates occur three times a year are reflected in the system free of charge.
    • Integration capabilities: It can be connected to digital ecosystems faster, integrations with financial systems can be easily developed, and it offers native integration with solutions such as SAP and Oracle.
    • Fast integrations can be achieved with standard APIs.
    • Scaling: It can manage the needs that will grow in digital ecosystems, such as processing power, connection power, data storage power, efficiently and with high performance.
    • Accessibility: The system can be accessed from any device at any time.

Question 3

As a team, we have never used Salesforce before. Is it easy to use? How can we learn?

Accepted Answer

• Salesforce is a CRM solution that stands out from its competitors in terms of ease of use. As Ritmus team, we provide training to the main users in your company during the Salesforce installation phase. In addition, anyone, whether a Salesforce customer or not, can access free Salesforce-related training from the Salesforce Trailhead training portal (https://trailhead.salesforce.com/). After registering to the Trailhead portal, you can complete training on any Salesforce product you want, earn points as you complete it, and track your progress.
 • If you need support for your additional needs that may develop, we can support you as Ritmus, or you can contact other users and experts from the Trailblazer Community (https://trailhead.salesforce.com/en/trailblazercommunity), which brings together Salesforce users around the world.

Question 4

We are a small scale business. Is Salesforce a suitable solution for us? Which companies prefer Salesforce?

Accepted Answer

Salesforce not only serves corporate companies operating around the world, but also has a wide customer portfolio in the SME and start-up segment. The fact that Salesforce is a Cloud-based solution allows small businesses to quickly start using CRM without incurring IT costs. Different license types are offered with Salesforce to suit the goals and needs of companies of different sizes. Small and medium-sized companies start using Salesforce with licenses and setups that suit their needs, and as their companies develop, they add additional modules that may be required.

Question 5

What advantages does Salesforce being Cloud-based provide?

Accepted Answer

• With cloud-based solutions, companies can access all their data over the internet. With Salesforce, your employees can log in to the system from anywhere they want, from their computers, phones or tablets, and access the information they need.
 • Cloud solution offers predictable cost and fast usage. Since there is no need to establish a data center, purchase software and hardware, system maintenance and support, and system reliability is guaranteed by the Cloud solution provider, companies can quickly use the system without upfront costs and pay only the license fee for the area they need.
 • With the cloud solution, system updates occur automatically without any waiting time or access disruption in the system. Salesforce updates the system 3 times a year based on the comments it receives from its customers around the world. Salesforce customers can benefit from these improvements without any effort.

Question 6

How is Salesforce positioned in terms of data security?

Accepted Answer

Salesforce uses comprehensive tools to ensure that your data is kept secure and accessible only to specified individuals within your company, ensuring the security of your data. In order to ensure transparency on security issues, Salesforce Trust provides data on system performance and security to the public in real time on its site. To examine details about Salesforce data security, you can review the Salesforce Security and Salesforce Trust sites: https://security.salesforce.com/ (https://security.salesforce.com/), https://trust.salesforce.com/(https://trust.salesforce.com/en/)

Question 7

Mobile usage is very critical for my field teams. Can we use Salesforce from a phone or tablet?

Accepted Answer

Yes. Salesforce mobile application can be used with phones and tablets running iOS and Android operating systems. All Salesforce users, from sales teams to support staff and managers, can access the information they need from the mobile application and carry out their processes quickly.

Question 8

Can Salesforce integrate with ERP programs? With which systems is integration possible?

Accepted Answer

Yes. Salesforce platform; It can be integrated with on-premise software such as SAP, Oracle, Microsoft or with all systems that can provide API in areas such as external ERP, supply chain, accounting and human resources.

Question 9

Can Salesforce integrate with our email system?

Accepted Answer

It can be integrated with Salesforce, Microsoft Outlook and Gmail, as well as email and calendar applications. With the Salesforce side panel that can be viewed in these applications, related records in Salesforce can be viewed and e-mails, contacts and events can be added to Salesforce without leaving the e-mail application.

Question 10

We have some processes specific to our company. Can we follow these processes with Salesforce?

Accepted Answer

Yes. The Salesforce platform can be easily customized to design the structure that best suits your company's processes. While there are Salesforce licenses that cover similar processes across companies (such as sales, customer services), there are also license types that can allow you to design Salesforce from scratch completely specific to your company. During the decision-making process for Salesforce, the Ritmus team will recommend you the most suitable license that corresponds to your business processes and customization needs.

Question 11

What is Salesforce AppExchange? How can it benefit my company?

Accepted Answer

AppExchange is a marketplace of paid and free applications that you can download and use on your Salesforce system. Salesforce users can download applications that meet their different needs or are specific to their sectors to their Salesforce organizations via AppExchange, and they can quickly start using them without the need for customization/implementation and without wasting time. You can visit https://appexchange.salesforce.com/ (https://appexchange.salesforce.com/)to review AppExchange applications .

Question 12

Can I use Salesforce with people I do business with other than my own employees?

Accepted Answer

Yes. With Salesforce Experience Cloud, users you collaborate with, such as dealers, distributors, suppliers and customers, can also use Salesforce. You can review the Experience Cloud demo to examine sample usage areas: https://ritmus.com/tr/salesforce-experience-cloud-2/(https://ritmus.com/tr/salesforce-experience-cloud-2/)

Question 13

Is Salesforce available in Turkish?

Accepted Answer

Yes. Salesforce is available to end users in many languages such as Turkish, English, German, French, Chinese, Spanish and Arabic. Users can use the system by choosing their preferred language.

Question 14

What is the Salesforce license and consultancy pricing structure?

Accepted Answer

• Salesforce licenses are determined according to the needs of the company and the specified user profiles. A minimum 1-year commitment is required to purchase a license and it is billed annually.
 • Consultancy service is a one-time cost that covers design, development, implementation, go-live, training and support services for the initial installation of Salesforce.

Question 15

If I have additional requests after Salesforce implementation, how can I activate it?

Accepted Answer

As Ritmus, we can provide support for your additional requests that may arise after the project, within the time intervals you specify or according to your immediate needs.

Question 16

Is it possible to manage social media channels by including CRM?

Accepted Answer

Yes. Salesforce; It offers different solutions in areas such as listening to social media channels such as Facebook, Twitter, Linkedin, publishing posts, and analyzing performance. You can contact us so that we can find the most suitable solution for you.

Question 17

Does Salesforce work with Whatsapp?

Accepted Answer

Yes. There are different solutions in Salesforce and AppExchange, depending on the usage area of WhatsApp (customer services, sales, marketing). You can contact us so that we can find the most suitable solution for you.

Question 18

Can we do marketing activities via Salesforce to our long-term customers?

Accepted Answer

Yes. Salesforce is for institutions (B2B) and end users (B2C); It has various marketing applications such as customer journey design, email, mobile, social media, digital advertising management and marketing performance analysis. You can contact us so that we can find the most suitable solution for you.

Question 19

Can we also manage Human Resources processes with Salesforce? Ex. Can I keep information such as the institution, candidate pool, and details of the interviews?

Accepted Answer

Yes. Human resources and many other business processes can be managed with the Salesforce platform.

Question 20

Can we bulk upload our manual data (e.g. company, contact information) to Salesforce?

Accepted Answer

Yes. Salesforce offers tools such as Data Import Wizard and Data Loader that make it easy to import data into the system in bulk. Bulk data in .csv format from systems such as Excel and Outlook can be easily transferred to Salesforce CRM.

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